Speed Matters: How Building a Fast Website Boosts SEO, User Experience, and Your Bottom Line
No matter what our clients are looking for when they seek us out, the need for a swift and responsive website is non-negotiable. A fast website can improve user experience, boost search engine rankings, increase conversion rates, and cater to users on slower internet connections or mobile devices, ensuring accessibility and inclusivity for a broad audience. Speed is a factor that cannot be effectively addressed with last-minute apps and plugins, it needs to be considered from the ground up and built into the very foundation of a site. These are just a few ways that Paper Tiger takes speed into account during the build process.
Unlocking the Hidden Power of Semantic Code: Why It's the Unsung Hero of Your Website's Success
When clients come to us looking for a beautifully designed website that establishes their brand, or a high-converting e-commerce dynamo, we place a big emphasis on semantics. We know what you’re thinking, but no, we don’t just do it to be tedious during internal team arguments.
Why Quality Over Quantity Matters: The Strategic Necessity of Custom-Crafted Code
When I was in the eighth grade, I had a teacher who would stalk around the room, shaking stacks of homework in her hand. “I want quality” she would say, as she rifled through pages and pages of poorly written essays “not quantity!” The 14-year-old me would shudder to think that she and I are sympatico, but I do understand where she was coming from. When it comes to web development, just 2 lines of beautifully written, quality code can take the place of 20 poorly written ones.